As Asia's family offices and asset managers embrace digital assets, B2C2 brings in one of the region's most decorated private wealth veterans as senior advisor

SINGAPORE, 13 August 2026 — B2C2, the leading institutional digital asset liquidity provider, today announced that Jason Lai, the former Chairman of Schroders Wealth Management, Asia, has been appointed to the firm as a Senior Advisor in Singapore. The designation underscores B2C2's push to deepen its footprint with funds, asset managers and family offices across the Asia-Pacific region.

Jason is one of Asia's most respected figures in private wealth management, and is widely recognised as a pioneer in the independent wealth industry. He founded Thirdrock Group in 2009 — a pre-eminent independent wealth and asset manager prior to its acquisition by Schroders, a FTSE 100 asset manager, in 2019. Jason then served as CEO of its Asian Wealth Management unit, and was subsequently appointed Chairman before his retirement in 2026.

Digital asset adoption among Asia's wealthy is accelerating. BCG estimates that by 2029, assets under management in the region will reach $99 trillion — anchored by Singapore and Hong Kong as leading financial centres. Globally, roughly a third of family offices already invest in crypto.

Meanwhile, the role of stablecoins in cross-border payments, corporate treasury and remittances is rapidly growing, while tokenised real-world assets and financial contracts are driving the emergence of 24/7 trading and non-stop capital movement around the globe. Asia is playing an increasingly important role in this transformation. According to the OECD, the region had the highest growth rate globally for blockchain-based transactions, which registered a 69% year-on-year rise to June 2025.

Jason Lai, Senior Advisor, B2C2, says, “Asia's wealthiest families and managers are increasingly investing in digital assets. B2C2 has the liquidity and execution infrastructure this client base needs. I'm looking forward to helping the firm build the trusted bridge between institutional wealth and digital markets in this region."

Jason's appointment follows B2C2’s significant growth in the region under APAC CEO, David Rogers, including a number of key hires such as Singapore Country Head, Laura Teo. Acquired by Japanese financial group SBI Holdings in 2020, B2C2 plays a pivotal role as a functional nexus connecting SBI’s broader digital asset portfolio—centred in APAC—where over $500m has been invested over the last 12 months. B2C2 is driving the firm’s expansion in payments, wholesale liquidity, and with family offices as a strategic initiative.

David Rogers, CEO, B2C2, APAC adds: “Jason is one of the most respected names in wealth management in Asia, with an impressive track record building relationships with asset managers and family offices. We’re delighted to welcome him to the team.”

B2C2 Asia Pte. Ltd has submitted its application to the Monetary Authority of Singapore to obtain a Major Payment Institution (MPI) license under the Payment Services Act. Pending receipt of the MPI license, the firm is not currently onboarding any clients to B2C2 Asia Pte. Ltd.